As a personal trainer, your branding photos should show your energy, expertise, and approachability. 

The right outfits help showcase your personality while reinforcing your credibility as a fitness professional.

Bring 2–3 outfit options that reflect your brand style and training environment. Choose well-fitted activewear in solid colours or subtle branding—think leggings, fitted tees, sports bras, or training shorts. Avoid loud logos or overly busy patterns that can distract in photos.

If you offer online coaching or consultations, include one casual-professional look—like a polo or clean hoodie paired with joggers—for lifestyle or headshot images.

Make sure clothes are clean, crease-free, and fit well. Comfortable but polished footwear matters, especially if you’ll be photographed full-body or in action shots.

Accessories an add realism without clutter., need help planning your fitness brand shoot?  Let’s create photos that show your strength and professionalism.